A dedicated IP address ensures that you'll have a unique numeric identifier on the Internet and that it will not be shared with other people's sites or applications as it happens with a shared web hosting account. There are various uses for a dedicated IP - including, when an SSL certificate is required in the event that you have an Internet store and you would like to accept online payments or in case you have a login form and you would like the data that users submit to be encrypted. A dedicated IP address can also be used for other programs, like a VoIP server, for example. Moreover, it shall give more credibility and security to your sites, since a network flood to a shared IP shall not have any effect on your dedicated IP. If you host your sites with our company and you have your own hosting server, you'll be able to get one or several dedicated IP addresses with just a couple of mouse clicks and to use them just in case you cannot use the IP provided with the hosting server.